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Hospitality & TourismSales, service and tourism

Tour guide

Leads tours of cities and monuments in one or more languages and accompanies tourist groups.

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What the work is

A tour guide shows tourists a city, its monuments and museums, and talks about them in a way people remember. They prepare the route and the story, lead the group, answer questions, and keep an eye on time, safety and people’s mood. Many guides work in several languages and specialise in history, architecture, crafts or food.

A typical day

Meeting the group at the hotel and getting acquainted. A tour of the historic centre: the story, photo stops, shade and water on a hot day. Lunch at a local restaurant and agreeing a meeting time. Answering tourists’ questions, including the unexpected ones. A short wrap-up of the day and the plan for tomorrow.

How to start

  • Study your region’s history and culture from reliable sources.
  • Practise lively speaking: a story must be accurate and interesting at the same time.
  • Learn foreign languages — a guide’s biggest advantage.
  • Find out which guide certification rules apply where you want to work, and start by assisting an experienced guide.

Related professions

Tour manager, hotel administrator, English teacher, customer service specialist.

Skills by level

A beginner's route: the foundation first, then the core of the profession, then the advanced level. Each skill shows the level to aim for.

  1. Foundation

    where to start

    • Communicationkey skilllevel: intermediate
    • Englishkey skilllevel: advanced
    • Tourismkey skilllevel: intermediate
    • Public Speakingkey skilllevel: intermediate
    1 free resource
  2. Core

    what every employer asks for

    • Tour Guidingkey skilllevel: intermediate · after: Tourism, Public Speaking
    • Intercultural Communicationlevel: intermediate · after: Communication
    • First Aidlevel: beginner
    • Interpretinglevel: beginner · after: English
  3. Advanced

    what sets a strong specialist apart

    • Frenchlevel: beginner
    • Germanlevel: beginner
    • Event Managementlevel: beginner

Key skill — the profession cannot do without it.

What it pays

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The published slices have too few vacancies with a stated salary yet.

Vacancies published from Oct 2025 to Sep 2026

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